Best of 2011 - Integrated Campaigns
Lucrare: Pepsi Cola. Si ieri si azi.
Client, Brand: Pepsi Co Romania, Pepsi Cola
An: 2011
Agentie: Graffiti BBDO Bucharest
Echipa:
&
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Lucrare: Femeia de serviciu
Client, Brand: European Food, Rienergy
An: 2010
Agentie: Propaganda
Echipa
Andrei Tripsa (Creative Director)
Costin Milu, Daniel Dobrin (Copywriter)
Mihai Gheorghe (Art Director)
Best of 2011 - Radio
Lucrare: text kills1, text kills 2
Client, Brand: Politia Capitalei, Politia Capitalei
An: 2010
Agentie: Publicis
Echipa
Razvan Capanescu (Creative Director)
Razvan Soare (Copywriter)
Bogdan Voina (Account Manager)
Camelia Efrimov (AV Producer)
Andrei Petre-Tatu (Sound Engineer)
Best of 2011 - TV
Lucrare: Gelozia, Refuz
Client, Brand: IQads.ro, IQads.ro
An: 2011
Agentie: Next Advertising
Echipa
Liviu David (Creative Director)
Mihaela Stefanica, Mihaela Neatu, Liviu David, Radu Olteanu, Semida Duriga (Copywriter)
Catalin Baciu (Art Director)
&
Lucrare: Vitali
Client, Brand: Deutek, Oskar
An: 2011
Agentie: Next Advertising
Echipa
Liviu David (Creative Director)
Mihaela Neatu (Copywriter)
Victor Barac (Art Director)
Ingrid Weber (Account Manager)
Petru Paun (Account Executive)
Sorin Popescu (Client Service Director)
&
Lucrare: Genul care ia de curiozitate 'ca n-a mai mancat fix din aia', Genul care se da ocupat ca sa ia fara sa ii poti zice nimic, Genul caruia ii pasa daca mai ai, da' de fapt nu-i pasa
Client, Brand: Boromir, Covrigi de Buzau
An: 2011
Agentie: Propaganda
Echipa
Andrei Tripsa (Creative Director)
Tudor Pascanu, Vlad Tomei (Copywriter)
Bogdan Moraru (Art Director)
Mihaela Giurca (Account Director)
Marcela Moldovan (Agency Producer)
&
Lucrare: Petrecerea, Pisica
Client, Brand: European Food, Rienergy
An: 2010
Agentie: Propaganda
Echipa
Andrei Tripsa (Creative Director)
Costin Milu, Daniel Dobrin, Marius Alexe (Copywriter)
Mihai Gheorghe (Art Director)
Daniel Gherghescu (Account Director)
Simina Leotescu (Head of Strategy)
Marcela Moldovan (Agency Producer)
Luciana Bodolan (Strategic Planner)
BEST OF 10 ANI
TV
Art, Culture, Media & Entertainment
Lucrare: Balansoarul
Client, Brand: Academia Catavencu, Academia Catavencu
An: 2004
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director)
Carmen Tiderle (Copywriter)
Stefan Vasilachi (Art Director)
&
Lucrare: Volanul
Client, Brand: Antena 1, Antena 1
An: 2003
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director & Copywriter)
Tudor Cuciuc (Art Director)
&
Lucrare: Afacereza
Client, Brand: The Money Channel, The Money Channel
An: 2008
Agentie: Next Advertising
Echipa
Liviu David (Creative Director)
Bogdan Muresanu, Mihaela Neatu (Copywriter)
Mircea Mocanu (Art Director)
Wanda Podgurschi (Client Service Director)
Ruxandra Munteanu (Media Planner)
&
Lucrare: Mari Romani - Ilie Nastase
Client, Brand: TVR, TVR1
An: 2005
Agentie: Gavrila&Asociatii
Echipa
Octav Gheorghe (Creative Director)
Dan Popov, Octav Gheorghe (Copywriter)
Octav Gheorghe (Art Director)
TV
Corporate
Lucrare: Masajul, Nimic, Vogatore
Client, Brand: eJobs, eJobs
An: 2007
Agentie: Leo Burnett Group
Echipa
Emilian Arsenoaiei (Creative Director)
Mihai Botarel (Copywriter)
Ghica Popa (Art Director)
TV
Durables and Other Consumer Goods
Lucrare: Cel mai mic pret din Romania - Halatul
Client, Brand: Altex, Altex
An: 2005
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director)
Claudiu Dobrita, Mihnea Gheorghiu (Copywriter)
Stefan Vasilachi (Art Director)
&
Lucrare: Batman, Starwars
Client, Brand: Altex, Altex
An: 2006
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director & Copywriter)
&
Lucrare: Bibeloul, Camasa
Client, Brand: Xella, Ytong
An: 2010
Agentie: Propaganda
Echipa
Andrei Tripsa (Creative Director)
Tudor Pascanu, Vlad Tomei (Copywriter)
Bogdan Moraru (Art Director)
Daniel Gherghescu (Account Director)
Corina Iovan (Strategic Planner)
TV
FMCG – Cosmetics, Toiletries, Pharmacy & Household and pet care products
Lucrare: Salvati padurea!
Client, Brand: Sintofarm, Saprosan
An: 2005
Agentie: GMP Advertising
Echipa
Emilian Arsenoaiei (Creative Director)
Andreea Bagita (Copywriter)
Emilian Arsenoaiei (Art Director)
Mirela Angelescu (Client Service Director)
TV
FMCG - Food & Drinks
Lucrare: Cainele
Client, Brand: Starbev, Bergenbier
An: 2005
Agentie: Leo Burnett Group
Echipa
Carmen Tiderle, Bogdan Naumovici (Creative Director)
Irina Becher (Copywriter)
Alexandru Icodin (Art Director)
&
Lucrare: Pana de curent
Client, Brand: Bucegi, Bucegi
An: 2002
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director)
Lucian Urdea (Copywriter)
Petru Cuciuc (Art Director)
&
Lucrare: Piticarul
Client, Brand: Bucegi, Bucegi
An: 2002
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director)
Lucian Urdea (Copywriter)
Petru Cuciuc (Art Director)
&
Lucrare: Francezii, Le Birt
Client, Brand: Alexandrion Group, Cava D'Oro
An: 2008
Agentie: Papaya Advertising
Echipa
Robert Tiderle (Creative Director & Copywriter)
Dan Samoila (Art Director)
&
Lucrare: Pregateste-te sa fii bogat! - Cheile, Bodyguard, Limuzina, Meniul
Client, Brand: Elite, Elite
An: 2002
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director)
Emilian Arsenoaiei (Copywriter)
Tudor Cuciuc (Art Director)
&
Lucrare: Tovarasa mea rusoaica
Client, Brand: Alexandrion Group, Kreskova
An: 2005
Agentie: Papaya Advertising
Echipa
Robert Tiderle (Creative Director & Copywriter)
Dan Samoila (Art Director)
TV
Financial, Banking, Investments & Insurance Services
Lucrare: Ghidul
Client, Brand: Banca Romaneasca, Creditul pentru casa
An: 2006
Agentie: Graffiti BBDO Bucharest
Echipa
Ema Prisca (Creative Director)
Adina Basag (Copywriter)
Diana Cristea (Art Director)
TV
Social
Lucrare: Razboiul copiilor
Client, Brand: Ministerul de Interne, Ministerul de Interne
An: 2005
Agentie: Papaya Advertising
Echipa
Robert Tiderle (Creative Director & Copywriter)
Dan Samoila (Art Director)
&
Lucrare: Constructor, Defrisarea, Vanatorul
Client, Brand: WWF, WWF
An: 2007
Agentie: Ogilvy Group Romania
Echipa
Razvan Capanescu (Creative Director)
Dragos Ometita (Copywriter)
Cezar Panait (Art Director)
TV
Telecommmunication services
Lucrare: Zapp Share Free - Grupuri - Apa plata, Clanul, Frizeri, Politicieni
Client, Brand: Telemobil SA, Zapp
An: 2004
Agentie: Gavrila&Asociatii
Echipa
Alina Gavrila, Octav Gheorghe (Creative Director)
Alina Gavrila, Octav Gheorghe, Dan Popov (Copywriter)
Alina Gavrila, Octav Gheorghe (Art Director)
Radio
Art, Culture, Media & Entertainment
Lucrare: Display
Client, Brand: Muzeul National de Istorie Naturala Grigore Antipa, Muzeul National de Istorie Naturala Grigore Antipa
An: 2006
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director)
Ghica Popa (Copywriter)
&
Lucrare: Gasteropod, Pachiderm
Client, Brand: Muzeul National de Istorie Naturala Grigore Antipa, Muzeul National de Istorie Naturala Grigore Antipa
An: 2006
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director)
Irina Subulica, Ghica Popa (Copywriter)
Radio
Fashion & Lifestyle
Lucrare: Jumatatea ta
Client, Brand: Delmar Spa & Fitness, Delmar Spa & Fitness
An: 2010
Agentie: Propaganda
Echipa
Andrei Tripsa (Creative Director)
Costin Milu, Vlad Tomei, Daniel Dobrin (Copywriter)
Miriam Ivanescu (Account Manager)
Radio
Financial, Banking, Investments & Insurance Services
Lucrare: Prevestiri din copilarie
Client, Brand: ING Bank, ING Bank
An: 2010
Agentie: Right Media
Echipa
Adina Casas (Creative Director)
Matei Oprina (Copywriter)
Horatiu Casas (Producer)
&
Lucrare: Stereo
Client, Brand: Western Union, Western Union
An: 2007
Agentie: Leo Burnett Group
Echipa
Emilian Arsenoaiei (Creative Director)
Mihai Costache (Copywriter)
Magazine and Newspaper Print
Art, Culture, Media & Entertainment
Lucrare: Iwo Jima, JFK, Tien An Men
Client, Brand: Pro Historia, Dosarele Istoriei
An: 2007
Agentie: Graffiti BBDO Bucharest
Echipa
Ema Prisca (Creative Director)
Mihai Gongu (Copywriter)
Alina Zaharescu (Art Director)
Magazine and Newspaper Print
Automotive and automotive products
Lucrare: Neighbors
Client, Brand: Nissan, Nissan Tiida
An: 2007
Agentie: Publicis
Echipa
Razvan Capanescu (Creative Director)
Dan Frinculescu (Copywriter)
Bogdan Nestor (Art Director)
Magazine and Newspaper Print
Durables and Other Consumer Goods
Lucrare: Pullover, Waistcoat
Client, Brand: Riello, Beretta Centrale Termice
An: 2008
Agentie: Publicis
Echipa
Razvan Capanescu (Creative Director)
Mihai Ion (Copywriter)
Bogdan Nestor (Art Director)
Cosmin Gogu (Photographer)
Bogdan Nestor (Retouching)
Magazine and Newspaper Print
Fashion & Lifestyle
Lucrare: Eastpak Caught in the Act, Chicks, Graffiti, Punk
Client, Brand: Extreme Mk, Eastpak
An: 2009
Agentie: Grey-G2 Romania
Echipa
Claudiu Dobrita (Creative Director)
Dragos Raicu (Copywriter)
Vladimir Taroi (Art Director)
Octavian Toma (Head of Art Direction)
Saddo (Illustrator)
Magazine and Newspaper Print
FMCG– Cosmetics, Toiletries, Pharmacy & Household and pet care products
Lucrare: Grass, Ketchup, Mustard
Client, Brand: Procter & Gamble Egypt, Ariel
An: 2008
Agentie: Saatchi & Saatchi Romania
Echipa
Nick Hine (Creative Director)
Jorg Riommi (Copywriter)
Daniela Nedelschi (Art Director)
Liana Petrascu (Account Executive)
Anca Luca (Account Manager)
&
Lucrare: Dulcolax
Client, Brand: Boehringer Ingelheim, Dulcolax
An: 2005
Agentie: Propaganda
Echipa
Dan Moldovan (Creative Director & Copywriter)
Vlad Bojan (Art Director)
Simina Leotescu (Head of Strategy)
&
Lucrare: Povesti Stanjenitoare - Cainele, Hotul
Client, Brand: Terapia Ranbaxy, Furazolidon
An: 2007
Agentie: Propaganda
Echipa
Dan Moldovan (Creative Director)
Adrian Albu, Paul Cioran (Copywriter)
Bogdan Moraru (Art Director)
Simina Leotescu (Head of Strategy)
Mihaela Giurca (Account Director)
Magazine and Newspaper Print
FMCG– Food & Drinks
Lucrare: Mai mult fruct, mai multa energie - Scarile
Client, Brand: Quadrant Amroq Beverages, Prigat
An: 2002
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director)
Carmen Tiderle, Bogdan Naumovici (Copywriter)
Tudor Cuciuc (Art Director)
Magazine and Newspaper Print
Financial, Banking, Investments & Insurance Services
Lucrare: India, Sweden
Client, Brand: Western Union, Western Union
An: 2006
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director)
Mihai Botarel (Copywriter)
Ghica Popa (Art Director)
Magazine and Newspaper Print
Telecommunications services
Lucrare: Clicknet Big Bang, Cinema, Comedy
Client, Brand: Romtelecom, Clicknet
An: 2008
Agentie: Grey-G2 Romania
Echipa
Claudiu Dobrita (Creative Director)
Alex Strimbeanu (Copywriter)
Octavian Toma (Art Director)
Tzeno, Octavian Toma (Illustrator)
&
Lucrare: Downtown, Harbour, Park
Client, Brand: Sony Ericsson Germany, Sony Ericsson Walkman
An: 2009
Agentie: Saatchi & Saatchi Romania
Echipa
Jorg Riommi (Creative Director)
Irina Popp (Copywriter)
Lucian Cernat (Art Director)
Daniela Nedelschi (Head of Art Direction)
Vitalie Brega (Producer)
OOH
Art, Culture, Media & Entertainment
Lucrare: Gun, Riots, Warming
Client, Brand: Guitar Shop, Fender
An: 2008
Agentie: Publicis
Echipa
Razvan Capanescu (Creative Director)
Cezar Panait (Copywriter)
Dragos Ometita (Art Director)
Vali Petridean (Illustrator)
&
Lucrare: Dinozaurii
Client, Brand: Muzeul National de Istorie Naturala Grigore Antipa, Muzeul National de Istorie Naturala Grigore Antipa
An: 2008
Agentie: Leo Burnett Group
Echipa
Emilian Arsenoaiei (Creative Director)
Mihai Botarel (Copywriter)
Ghica Popa (Art Director)
OOH
FMCG– Cosmetics, Toiletries, Pharmacy & Household and pet care products
Lucrare: Avizier
Client, Brand: Terapia Ranbaxy, Aspacardin
An: 2007
Agentie: Propaganda
Echipa
Dan Moldovan (Creative Director)
Paul Cioran (Copywriter)
Mihai Gheorghe (Art Director)
Simina Leotescu (Head Of Strategy)
Sonia Panait (Account Director)
OOH
FMCG– Food & Drinks
Lucrare: Mai mult fruct, mai multa energie - Aer Conditionat, Aspirator, Mixer, Robot de bucatarie
Client, Brand: Quadrant Amroq Beverages, Prigat
An: 2004
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director & Copywriter)
Tudor Cuciuc (Art Director)
&
Lucrare: Pozitiv
Client, Brand: URBB, Guiness
An: 2003
Agentie: Graffiti BBDO Bucharest
Echipa
Adrian Preda (Creative Director)
Cosmin Ezaru (Art Director & Copywriter)
Online
FMCG– Cosmetics, Toiletries, Pharmacy & Household and pet care products
Lucrare: Povesti Stanjenitoare
Client, Brand: Terapia Ranbaxy, Furazolidon
An: 2007
Agentie: Propaganda
Echipa
Dan Moldovan (Creative Director)
Adrian Albu (Copywriter)
Bogdan Moraru (Art Director)
Mihaela Giurca (Account Director)
Simina Leotescu (Head of Strategy)
Online
FMCG– Food & Drinks
Lucrare: Mixuri
Client, Brand: Strauss Romania, Doncafe
An: 2008
Agentie: Leo Burnett Group
Echipa
Mugur Patrascu (Creative Director)
Cristi Serban (Copywriter)
Bogdan Zavera (Art Director)
Cosmin Nastasa (Media Director)
&
Lucrare: Fotbal Adevarat
Client, Brand: Ursus Breweries, Timisoreana
An: 2010
Agentie: GMP Advertising & Webstyler
Echipa
Stefan Vasilachi, Cosmin Nitu (Creative Director)
Ioana Munteanu, Iulian Barbulescu (Copywriter)
Cosmin Ezaru, Horia Manolache (Art Director)
Irina Revnic-Dan (Account Director)
Ramona Sima (Account Manager)
Bogdan Nitu (Strategy Director)
Integrated Campaigns
Art, Culture, Media & Entertainment
Lucrare: Dakino
Client, Brand: Festivalul International de Film Dakino, Dakino
An: 2005
Agentie: Lowe&Partners
Echipa
Mihai Coliban (Creative Director)
Andreea Chirica (Copywriter)
Otilia Mihalcea (Art Director)
&
Lucrare: Greu de uitat
Client, Brand: Muzeul National de Istorie Naturala Grigore Antipa, Muzeul National de Istorie Naturala Grigore Antipa
An: 2004
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director)
Mihai Gongu, Irina Subulica (Copywriter)
Ghica Popa, Petru Cuciuc (Art Director)
&
Lucrare: Antimitocanie
Client, Brand: Realitatea Media Group, Radio Guerrilla
An: 2009
Agentie: Propaganda
Echipa
Andrei Tripsa (Creative Director)
Dan Amariei (Copywriter)
Mihai Gheorghe (Art Director)
Mihaela Giurca (Account Director)
Simina Leotescu (Head of Strategy)
Integrated Campaigns
Corporate
Lucrare: Hack-this-site.com and you're hired
Client, Brand: Bitdefender, Bitdefender
An: 2008
Agentie: Publicis
Echipa
Razvan Capanescu (Creative Director)
Cezar Panait (Copywriter)
Dragos Ometita (Art Director)
Loredana Popasav (Group Account Director)
Bogdan Voina (Account Manager)
Integrated Campaigns
FMCG– Food & Drinks
Lucrare: Ziua Barbatului 2007-2011
Client, Brand: Starbev, Bergenbier
An: 2007
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici, Carmen Tiderle, Tudor Cuciuc (Creative Director)
Irina Becher, Claudiu Teohari, Corina Bacanu (Copywriter)
Alexandru Icodin, Theodor Sandu, Dinu Gojan, Florina Moisi (Art Director)
&
Lucrare: Mai mult fruct, mai multa energie
Client, Brand: Quadrant Amroq Beverages, Prigat
An: 2002
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director)
Carmen Tiderle, Bogdan Costin, Ema Prisca, Laurentiu Semeniuc (Copywriter)
Tudor Cuciuc, Petru Cuciuc, Ghica Popa, Cristian Moldovan (Art Director)
&
Lucrare: Fotbal Adevarat
Client, Brand: Ursus Breweries, Timisoreana
An: 2010
Agentie: GMP Advertising & Webstyler
Echipa
Stefan Vasilachi, Cosmin Nitu (Creative Director)
Ioana Munteanu, Iulian Barbulescu (Copywriter)
Cosmin Ezaru, Horia Manolache (Art Director)
Irina Revnic-Dan (Account Director)
Ramona Sima (Account Manager)
Bogdan Nitu (Strategy Director)
Integrated Campaigns
Social
Lucrare: Nu taia padurea ca-n codru!
Client, Brand: Agentia de Monitorizare a Presei, Agentia de Monitorizare a Presei
An: 2007
Agentie: Grey-G2 Romania
Echipa
Stefan Vasilach, Claudiu Dobrita (Creative Director)
Cristina Popescu, Arpad Fekete (Copywriter)
Alexandru Micu, Cosmin Nicolae (Art Director)
&
Lucrare: 1din8 femei
Client, Brand: Avon Cosmetics Romania, Campania de lupta impotriva cancerului la san
An: 2006
Agentie: Leo Burnett Group
Echipa
Corina Bernschutz (Creative Director)
Alexandru Pomana (Creative Planner)
Mircea Gheorghe (Internet Manager)
Cristina Barla (Account Manager)
BEST TV
Lucrare: Batman, Starwars
Client, Brand: Altex, Altex
An: 2006
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici (Creative Director & Copywriter)
BEST OOH
Lucrare: Dinozaurii
Client, Brand: Muzeul National de Istorie Naturala Grigore Antipa, Muzeul National de Istorie Naturala Grigore Antipa
An: 2008
Agentie: Leo Burnett Group
Echipa
Emilian Arsenoaiei (Creative Director)
Mihai Botarel (Copywriter)
Ghica Popa (Art Director)
BEST RADIO
Lucrare: text kills1, text kills 2
Client, Brand: Politia Capitalei, Politia Capitalei
An: 2010
Agentie: Publicis
Echipa
Razvan Capanescu (Creative Director)
Razvan Soare (Copywriter)
Bogdan Voina (Account Manager)
Camelia Efrimov (AV Producer)
Andrei Petre-Tatu (Sound Engineer)
BEST ONLINE
Lucrare: Prima piesa de teatru pe Facebook
Client, Brand: Festival de teatru independent Undercloud, in parteneriat cu Vodafone, Undercloud
An: 2011
Agentie: Propaganda
Echipa
Bogdan Moraru (Creative Director)
Costin Milu (Creative Director)
Daniel Dobrin (Copywriter)
Mihai Gheorghe (Art Director)
Simina Leotescu (Head of Strategy)
Luciana Bodolan (Strategic Planner)
Daniel Gherghescu (Account Director)
BEST INTEGRATED CAMPAIGNS
Lucrare: Ziua Barbatului 2007-2011
Client, Brand: Starbev, Bergenbier
An: 2007
Agentie: Leo Burnett Group
Echipa
Bogdan Naumovici, Carmen Tiderle, Tudor Cuciuc (Creative Director)
Irina Becher, Claudiu Teohari, Corina Bacanu (Copywriter)
Alexandru Icodin, Theodor Sandu, Dinu Gojan, Florina Moisi (Art Director)
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