Social Media Manager @ PRO TV

Anunt valabil pana la data de 2017-05-25
Companie: Pro Tv
Tip job: Digital, Marketing, PR, SEO, Social Media, Strategie

Pro TV is positioned as the leading commercial television channel in Romania, targeting the active public from urban area, having a trendsetter role and the most innovative approach, offering the most trustworthy and credible information, providing top foreign programs and the strongest local shows.

 

Role:

Our future Social Media Manager will develop and implement the social media strategy for Pro TV in line with the online brand by working closing with the editorial&marketing teams. His/Her role will be to build an integrated social media approach across all key stakeholders (Marketing, Digital Content, PR).

 

Main responsabilities:

  • Performing research on current benchmark trends & audience preferences
  • Designing & implementing social media strategy to align with www objectives
  • Setting specific objectives & reporting on ROI
  • Generate, edit, publish & share engaging content daily (e.g. original text, photos, videos and news) in collaboration with digital content team
  • Collaborate with other teams, like marketing, sales, production and PR to ensure brand consistency & boost traffic on the main www (e.g. shows and TV pages)
  • Suggest and implement new features to develop brand awareness, like promotions and competitions
  • Stay up-to-date with current technologies and trends in social media, design tools and applications (e.g. Instagram, Whatsapp, Twitter, Snapchat) & propose and coordinate new social media campaigns

 

Requirements:

  • Previous experience as a Social Media Manager (minimum 2 years)
  • Experience in content management
  • Excellent copywriting skills & ability to deliver creative content (text, image and video)
  • Solid knowledge of SEO, keyword research, Google Analytics & other Social Media management. Tools (e.g. Influencer DB, Buffer etc.)
  • Knowledge of online marketing channels
  • Familiarity with web design
  • Excellent communication skills, analytical & multitasking skills
  • DOer attitude
  • BSc degree in Marketing or relevant field
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