Brand Executive @ Fashion Days

Anunt valabil pana la data de 2017-06-12
Companie: FashionDays
Tip job: Social Media, PR, Marketing, Digital, BTL

Responsibilities:

  • Works closely with the BM and Head of BM to implement the group brand marketing & PR strategy on the local market by defining appropriate tactics and activities in order to maintain a strong and consistent brand image and awareness.
  • Manages the key account partners of the brand (fashion brands, business partners, potential partners that can drive revenue): develops and implements the activity plan for each partner, manages the budget for each partner, on going supervising and reporting for each partner.
  • Identifies and applies the best-fit marketing methodology and tools in order to successfully deliver against the set objectives and targets.
  • Local marketing and PR budget planning and monitoring for both FD brand and partner brands.
  • Prepares regulars reports on day to day activity reporting directly to Head of Brand Marketing.
  • Analyses trends and keeps a current view on the consumer and the competition in order to determine tactics to continuously optimize communication.
  • Ensures the enforcement of the corporate identity and corporate design guidelines throughout the entire Fashion Days communication touch points.

Profile:

  • At least 2 years of marketing experience and budget planning.
  • BA graduate.
  • Knowledge of marketing campaigns development and implementation in various channels – ATL, BTL, PR, Digital and social media, event organisation.
  • Knowledge and experience on managing parnership campaigns.
  • Strong written and oral communication skills.
  • Excellent organizational and time management skills, ability to meet tight deadlines and focus on results.
  • Strong teamwork skills.
  • Fluent written and spoken English.
  • Passion for fashion and style.
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