Aranjament in care furnizorul da dreptul unui dealer sa vanda un produs, in schimbul unui comision din vanzarile totale; in mod normal, furnizorul pune la dispozitie spatiu si echipament, asistenta manageriala si asistenta de marketing francizei, care este de acord sa opereze in acord cu regulile generale ale furnizorului.
An arrangement in which a supplier grants a dealer the right to sell a product in return for some percentage of the total sales; typically, the supplier provides buildings and equipment, management advice and marketing assistance to the franchisee, who agrees to operate according to the franchisor's general rules.
