Digital Communication Executive @ BAT Romania

Anunt valabil pana la data de 2019-05-18
Companie: British American Tobacco
Specializare: Social Media, Content, Digital, Marketing
Tip job: Full Time
Nivel: Middle, Senior

We are looking for drive and passion to deliver great experiences in a high-paced environment, within a dynamic team that works across 11 markets. The focus of the position is to deliver exceptional digital programs for Romania, that can be adapted for key markets like Bulgaria, Serbia, Croatia.

Key accountabilities:

  • Assist the Digital Communication Manager in delivering the digital activation plans to meet brand objectives;
  • Support the development of digital brand communication materials ranging from consumer national promotions to product presentations, video content and social media content;
  • Manage partner agencies to deliver the assets for implementation of digital activities;
  • Report and analyze communication performance in a clear, concise manner with focus on required actions;
  • Monitor the implementation and results of digital activation plans and recommend changes to brand programs;
  • Manage the digital activation budget and analyze the efficiency of activities;
  • Manage the collaboration with other departments like Trade, Legal, Brand to deliver strong communication campaigns.

Essential requirements:

  • At least 2 years experience in an executive role (digital);
  • Brand and communication strategy understanding;
  • Experience in building consumer focused communication, especially FMCG;
  • Experience in working with CRM platforms in Salesforce or Microsoft;
  • Fluent Romanian and English (oral and written);
  • Computer proficiency (Word, Excel, Power-Point);
  • Strong creative skills, supported by analytical skills.
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