Performance Marketing Specialist @ BTL

Anunt valabil pana la data de 2019-08-11
Companie: BTL Romania
Specializare: SEO, Project Manager, Marketing, Digital
Tip job: Full Time
Nivel: Senior, Middle

We are looking for a Performance Marketing Specialist with extensive Search Engine Marketing knowledge that can help us plan, implement, analyze and optimize our performance marketing strategy.

  • To run all types of Google Ads campaigns for selected territories and languages
  • To have excellent knowledge of on-page and off-page Search Engine Optimization techniques; use all knowledge for all current and future website
  • To update website content (all or selected language versions) with upcoming events, news and articles; build with SEO in mind
  • To support updates of news, blog articles or other pages on website
  • To be able to work with MailChimp or other automated email platforms to implement worldwide news and updates email strategy
  • Conversion Rate Optimization knowledge, Google Analytics and Google Tag Manager is a plus
  • Active communication with website developer to suggest, feedback and implement further features that can help us to better search engine visibility and conversion optimization
  • To drive more relevant visitors who will start communication with us online and leave their contact information and to target new potential clients for the new websites.

 

Requirements

  • 3 - 5 years of experience in SEM or CRO
  • Google Ads or Google Analytics Certifications are expected
  • Strong project management skills with excellent stakeholders facing skills
  • Communication in English is a must, other languages (especially Spanish) are an advantage
  • In-depth and up-to-date technical skills (basic writing and editing HTML, , understanding of website design and usability) and thorough understanding of marketing principles
  • Ability to work single-handedly as well as in a cross-functional settings.

BTL is a top medical devices manufacturer established 25 years ago. We keep ahead of the market due to our strong focus on innovation. Research and development, strong network of direct branches, agile management and focus on client’s education are the keys to our success. The company is rapidly evolving and a need for stronger and solid Performance Marketing has been recognized.

The team in Romania supports 55 direct company branches worldwide. Performance Marketing Specialist is a newly established position for which we look for an experienced marketer with a strong background who is able to evaluate the current situation, establish and implement a suitable strategy.

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