Brand Manager @ Mirinda

Anunt valabil pana la data de 2020-01-04
Companie: PepsiCo
Specializare: Project Manager, Marketing, Digital
Tip job: Full Time
Nivel: Middle


  • Responsible for executions/development and follow-up of assigned projects under close supervision of the Direct manager;
  • Contributes in all activities related to innovation development: planning, designing and launching new product initiatives, according to internal PepsiCo procedure;
  • Responsible for A&M budget reporting and monitoring of the assigned brands;
  • Involved in daily communication with media, creative and research agencies for the respective projects
  • Managing projects related to brand packaging, POS materials and other visibility tools, together with Trade Marketing dept;
  • Actively involves and develops action plans based on brand analysis: Consumer Regards, Retail Audit, internal sales etc.



  • University degree;
  • Minimum 3 year in a Brand Management related function in FMCG as a must;
  • Strong English knowlegde
  • Consumer centric view & market knowledge;
  • Communication skills, networking ability;
  • Project management skills;
  • Analytical & organizational skills corroborated with attention to details;
  • Proactive, self-driven, problem-solving ability;
  • Strong drive for innovation.
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