Conversion Rate Optimization Specialist @ Verifone

Anunt valabil pana la data de 2021-11-25
Companie: Verifone
Specializare: Marketing, E-Commerce, Digital, Customer Experience
Tip job: Full Time
Nivel: Senior, Middle

Why Verifone

For more than 30 years Verifone has established a remarkable record of leadership in the electronic payment technology industry. Verifone has one of the leading electronic payment solutions brands and is one of the largest providers of electronic payment systems worldwide.

Verifone has a diverse, dynamic and fast paced work environment in which employees are focused on results and have opportunities to excel. We take pride in the fact that we work with leading retailers, merchants, banks, and third-party partners to invent and deliver innovative payments solution around the world.

 

About the role

We are looking for a Conversion Rate Optimization Specialist who will run A/B tests on shopping carts, perform data analysis, heuristic analysis and deliver actionable insights and recommendations to maximize revenue.

 

What you’ll do

  • Maximize conversion rates of shopping carts
  • Collects and analyzes data, using a variety of tools, including Adobe Analytics or Google Analytics to evaluate overall performance for our customers
  • Work with a cross-functional team to define an optimization plan of the purchase funnel
  • Develop and execute conversion optimization strategies with a goal of increasing conversion rate and revenue lift through use of A/B testing, web analytics and UX enhancements
  • Develop hypothesis, testing roadmaps and reports for A/B tests
  • Identify, summarize and present findings and recommendations to stakeholders across the organization regarding Conversion Rate Optimization projects
  • Bring insights from conversion projects working with clients and external stakeholders into the ecommerce platform; work with the Product Management team to ensure incorporation into the platform at a future release
  • Work directly with Verifone clients & the Customer Support team to set up or troubleshoot A/B tests in VWO (Visual Website Optimizer).

 

What qualifications will you need to be successful?

  • Experience with web analytics tools such as Google Analytics, Omniture/Adobe Analytics
  • Experience with A/B testing tools like Visual Website Optimizer or Optimizely
  • 2+ (middle level) | 4+ (senior level) years of site optimization, web analytics, and/or statistics
  • Understanding of User Experience and Conversion Rate best practices
  • Previous experience in eCommerce is a plus
  • Hands-on experience with conversion rate optimization projects is a plus
  • Upbeat attitude, self-driven focus and motivation and desire to work in a results-oriented environment.
  • Strong ability to interpret data and transform information into meaningful conclusions and recommendations
  • Solid time management skills demonstrated by the ability to execute on multiple projects while working on a tight deadline
  • Excellent communication, presentation, collaboration, facilitation, people and project management skills
  • Capable of operating both in a strategic capacity (big-picture perspective, asks "why") and a hands-on/execution capacity (detail-oriented, conscientious)
  • Advanced English skills
  • Excel/PowerPoint

 

Why you’ll love working with us

  • The opportunity to be part of designing and developing state of the art payment applications software
  • International work environment and a local team in an exciting growth phase
  • Unique opportunity for personal growth
  • Attractive compensation package with annual performance bonus
  • Flexible benefits package with a monthly budget that you can use for different perks (meal tickets, public transportation refund, gym subscriptions discounts, private pension funding, shopping vouchers etc.)
  • Private medical subscription (with 2 different medical providers to choose from) for you and your children
  • Bookster subscription.

Verifone is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Verifone is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

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