Senior Brand Manager @ Raiffeisen Bank

Anunt valabil pana la data de 2022-01-07
Companie: Raiffeisen Bank
Specializare: Strategie, Social Media, Marketing, Digital
Tip job: Full Time
Nivel: Senior

Are you a Brand guardian who passionately loves to translate the core of the brand into plans and go-to-market strategies?
Do you have a creative mind and a head for business? Do you promote a hands-on attitude and are analytical and ambitious? Are you looking for a job at the intersection of creativity and business?
Then we are the perfect match for you & we’d like to meet you!


Senior Brand Manager, Marketing Tribe

Part of the Raiffeisen Bank International Group, celebrating next year 25 years on the Romanian market, we are a universal bank with over 2 million clients, undergoing a process of internal transformation, redefining our roles, the way we work and the services we provide.

This is an opportunity to be part of a positive change and upgrade your career in a hybrid work agile environment, in a company driven by a strong responsibility towards all its stakeholders.

We are looking for an experienced, creative, open minded and resilient Brand Manager to join our Marketing Tribe and work with our individual clients’ tribe team on a range of exciting & innovative products & apps and services.


Your role & responsibilities

While being part of the Brand Chapter in the Marketing Tribe, in your day-to-day you will work along our colleagues from different business streams towards reaching challenging business objectives and growing our brand.
To do this efficiently and effectively you will need to develop a deep understanding of our products and business challenges and creatively work on finding and implementing innovative communication solutions in timely manner.


You will be:

  • responsible for planning, executing and evaluating marketing campaigns for the assigned products, apps or services both externally and for our client base
  • plan and execute events and promotions within fan communities.
  • monitoring and analyzing marketing performance metrics, identifying areas of opportunity and following through implementation
  • partnering with our creative and digital agencies and our internal teams of media and research experts to create and deliver on and off-line marketing campaigns to motivate the target audience to “take action”
  • handling internal validation, collaborating with Legal, Compliance, Data Privacy and Finance to ensure all communications have applicable governance standards
  • managing the budget for the assigned projects
  • collaborating with external stakeholders from RBI and our CEE network in developing and implementing group initiatives.


What you bring

  • at least 5 years of experience in marketing communication (creative agency experience is an advantage)
  • experience in delivering marketing campaigns coherently across all online and offline channels, including BTL implementation
  • in depth working knowledge of digital marketing
  • up-to-date with latest trends and marketing best practices
  • attention to detail with strong execution and prioritization skills, while never losing the big picture
  • data-driven thinking and an affinity for numbers
  • strong analytical skills, excellent verbal and written communication skills partnered with a creative mind
  • ability to thrive managing diverse projects simultaneously, strong time-management
  • ability to work as part of a team, to achieve common objectives
  • a proactive style and hands-on approach
  • integrity, desire to learn, assume increased responsibility and grow
  • client orientation and common sense
  • fluency in English (written and spoken)
  • proficient computer skills (PowerPoint, Excel, Word).

We look forward to welcoming you in our diverse and passionate team!
We promise an exciting learning experience, an inspiring brand that you will nurture & grow and an innovative & creative environment to work in (or to be part of). #oameniasacumtrebuie #teamraiffeisen

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