Marketing Performance Specialist @

Anunt valabil pana la data de 2022-02-20
Specializare: PPC, Marketing, Digital
Tip job: Remote, Full Time
Nivel: Senior, Middle is looking for someone who is driven, competitive, and passionate about performance marketing. We would you like to be part of our journey!

Key Functional Areas of Responsibility:

  • Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with Elefant goals.
  • Monitor and evaluate search results and search performance across the major search channels.
  • Communication to team and management on project development, timelines, and results.
  • Provide oversight and work closely with the other team members to meet client goals.
  • Manage, review, and perform daily account responsibilities associated with Facebook ads, Google and other search platforms for a variety of clients.
  • Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
  • Manage the creation of large keyword lists.
  • Provide creative copy suggestions and graphical ad templates.
  • Manage Display network placement lists on Facebook Ads and through other contextual advertising platforms.
  • Manage, review, and perform daily account responsibilities associated with Google AdWords, and other search platforms for a variety of clients.
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
  • Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.
  • Provide oversight, manage, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
  • Keep pace with search engine and PPC industry trends and developments.


Skills you'll need to have:

  • A good understanding of how PPC fits in to the wider area of digital marketing
  • Knowledge of Microsoft Excel and data manipulation
  • Strong analytical skills
  • A good level of mathematical ability
  • The ability to think creatively
  • Excellent attention to detail
  • The ability to think strategically and develop innovative marketing strategies
  • Creative writing skills
  • The ability to present information effectively to a range of audiences
  • Strong relationship-building skills
  • Excellent communication skills
  • Experience using tools such as Facebook ads
  • Experience using tools such as Google AdWords
  • Minimum 3 years experience.
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