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DDB Bucharest semneaza campania de lansare Lipton Pyramids

Campania integrata anunta intrarea pe piata a unui produs special, premium, ceaiul Lipton in saculeti cu o forma revolutionara, piramidala.
Provocarea a constat in construirea unei campanii perfect integrate pornind de la cateva executii care au lansat produsul in alte tari ... [citeste]


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