In contextul Internetului, numarul interactiunilor cu banner-ul. Fiecare afisare se face cand un consumatr se duce pe un site si banner-ul apare pe pagina de web(vezi: Banner, Page Impressions).
In the context of the Internet, the number of times a banner ad is requested. Each impression is made when a user goes to a web site and the banner appears on the web page (see Banner, Page Impressions).
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