Confusion Marketing

Strategie controversata de a crea confuzie in mod deliberat unui client. Exemplele pot fi luate din piata telecomunicatiilor, unde planurile de stabilire a pretului pot fi atat de complicate incat devine imposibil sa se faca o comparatie directa intre ofertele a doi concurenti.

Controversial strategy of deliberately confusing the customer. Examples are alleged to be found in the telecommunications market, where pricing plans can be so complicated that it becomes impossible to make direct comparisons between competing offers.

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