Un tip de schimb in promovarea vanzarilor in care cumparatorului sunt oferite avantaje sub forma de reduceri de pret sau sub forma de bunuri pentru a-i incuraja sa expuna marfa cat mai proeminent. Vezi Allowances.
A type of trade sales promotion in which buyers are given incentives in the form of price reductions or merchandise to encourage them to display the items purchased prominently. See Allowances.
