Eye tracking

Metoda de cercetare care determina ce parte a reclamei este mai bine receptata de consumator, prin urmarirea miscarilor ochilor.

A research method that determines what part of an advertisement consumers look at, by tracking the pattern of their eye movements.

Articole in care e folosit acest termen

Nielsen Global Consumer Confidence Trend Tracker: Increderea consumatorului la nivel global continua sa creasca in T2 2014

Cum arata consumatorul conectat din Romania? Raspunsuri de la Marketing Research Conference 2014

[LIVE TEXT] Marketing Research Conference 2014: Next generation research

Cele mai in voga trenduri pentru advertisingul livrat consumatorului conectat, in discutie la Marketing Research Conference 2014

Research-ul se adapteaza la consumatorul conectat

Connected consumer insights la Marketing Research Conference 2014

Cate se pot schimba intr-o clipita?

Portretul barbatului consumator in Romania de azi: atitudini, tipologii si comportamente

Highlight-uri de la Marketing Research Conference 2013 – Shopper marketing

De la adevaruri interesante la insight-uri actionabile - eye tracking

Marketing Research Conference 2013 - Shopper marketing. Ultimele zile de inscrieri

Seminar Marketing Research Conference 2013: Tehnologii inovatoare aplicate in shopper research

Au inceput inscrierile la Marketing Research Conference 2013

Grapefruit despre inceputurile agentiei, proiecte memorabile si evolutia serviciilor

Tool-uri digitale utilizate de brandurile internationale pentru a-si intelege consumatorii

[Marketing Research 2012]Shopper research: provocari si comportamente surprinzatoare de consum

SMARK

SMARK KnowHow: Brands & Communities - Comunitatile de brand, pasul urmator in comunicarea brandurilor cu consumatorii

SMARK

Brands & Communities: Cum analizam comunitatile de brand?

Pozitionarea si cota de piata Avon, campanii, research si cele mai vandute categorii in 2011

IAB lanseaza noi standarde pentru display advertising

[SMARK KnowHow: Marketing Research 2011]: Maciej Karwowski (Millward Brown Polonia) despre folosirea eficienta a metodelor din neuroscience in research

Idei de marketing si instrumente de cercetare prezentate la SMARK KnowHow: Marketing Research 2011

[SMARK KnowHow: Marketing Research 2011] Metode inovatoare de cercetare: rafturi virtuale, asocierea brandurilor cu imagini si neurostiinta

[SMARK KnowHow: Marketing Research 2011] Shopper Trends: despre intelegerea cumparatorului cu specialisti de la GfK Romania, Daedalus Group, Grey - G2 si Saatchi & Saatchi X

SMARK KnowHow: Marketing Research 2011 – Workshop &bdquo;Cum sa maximizezi beneficiile obtinute din folosirea metodelor din neuroscience in research”

SMARK KnowHow: Marketing Research 2011 – Workshop „Cum sa maximizezi beneficiile obtinute din folosirea metodelor din neuroscience in research”

SMARK KnowHow: Marketing Research 2011 – Panelul Innovative research tools

Jobs

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Hei, tu om de client service! Da, tu!Ai o experienta solida de peste 3 ani... [detalii]
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Account Manager_Integrated Communication @ MERCURY360
Our team is growing, and we want you: the one who knows what it is... [detalii]
Corporate Fundraiser @ Fundația Hope and Homes for Children
Postul de Corporate Fundraiser, din cadrul Departamentului Fundraising și Comunicare din București, al Hope and... [detalii]
Account Executive @ DDB
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Account Manager @ VML
VML cauta Account Manager... [detalii]
Senior Graphic Designer @ Minthical
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Account Manager @ Minthical
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Art Director @ Mercury 360
Sau cum încă se mai vorbește în popor, un ART PASIONAT... [detalii]
HR Admin Specialist @ McCann
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Salesforce Marketing Cloud Administrator @ MRM//McCann
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New Business Director @ Yes Communication
We are that kind of people that will always say YES to new challenges and... [detalii]
Digital Copywriter @ MRM//McCann
Do you want your lines to be spoken by the coolest influencers around?Or maybe you... [detalii]
Media Planner @ Propaganda
Daca ai experienta de minim 2 ani in zona de planning tv, poti dezvolta diverse... [detalii]
Graphic Designer @ Jam Session Agency
Căutăm Graphic Designer obsedat de detalii... [detalii]
Junior Account Executive @ WOPA
Noi suntem WOPA, niste independenți frumoși ai publicității... [detalii]
Client Service @ Circo Visual
We are hiring! Circo Visual is a specialized visual agency in the field of advertising, photography... [detalii]
Financial Director @ Circo Visual
We are hiring! Circo Visual is a specialized visual agency in the field of advertising, photography... [detalii]
Photo Assistant @ Circo Visual
We are hiring! Circo Visual is a specialized visual agency in the field of advertising, photography... [detalii]
CGI Artist @ Circo Visual
We are hiring! Circo Visual is a specialized visual agency in the field of advertising, photography... [detalii]
Account Executive_Integrated Communications @ Mercury360
We’re looking for a new team member in our integrated communication account management team... [detalii]
Brand Manager @ Lay's
At PepsiCo, we`re excited by the opportunities our iconic brands and global reach provide... [detalii]
Digital Account Executive @ Interactions
Interactions cauta DIGITAL Account Executive Ce gasesti la Interactions: Un pachet anual de beneficii care sa te... [detalii]
Social Media Manager @ SCREEN NATIVE
Căutăm Social Media Manger, cu cel puțin 3 ani experiență în agenție, care e permanent... [detalii]
Content & Social Media Manager Wanted @ Dare Digital
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Manager Marketing & PR @ Swiss Clinics
Swiss Clinics este o rețea de clinici estetice, trendsetter și lider de piață în medicină... [detalii]
Senior PR Manager @ Lighthouse PR
Esti in cautarea unei companii de consultanta in PR unde oamenii vin de drag la... [detalii]
Account Executive @ Ogilvy
Ai descoperit advertisingul si tainele sale?Atunci inseamna ca ai acumulat deja o experienta de 1-2... [detalii]
Graphic Designer @ Propaganda
Căutăm graphic designerfinalfinalfinal... [detalii]
Digital Account Manager @ MRM//McCann
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Social Media Specialist @ MTH Digital
Te descurci să jonglezi în social media pentru a aduce oamenii împreună? Poți să-ți convingi... [detalii]
Echipă de juniori în creație @ WOPA
Esteți juniori? Esteți echipă? Esteți creație? Hai la noi! Dragă copy junior? Ești într-un situationship cu... [detalii]
Copywriter @ Minio Studio
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Account Manager @ Minio Studio
Minio Studio is looking for a new Account Manager (master of plans and clients as... [detalii]
Account Manager @ We Are Younger
Echipa WE ARE YOUNGER (WAY) este in cautare de Account Manager! Ne dorim o persoana Pro-activă,... [detalii]
BUZZAccount & SoMe @ BUZZStore
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Senior Graphic Designer @ GreenPixel
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Copywriter @ Tribal Worldwide Romania
Căutăm un Copy trecut prin viața de agenție în ultimii 3 ani... [detalii]
Junior Copywriter @ Propaganda
Căutăm copywriter mic pe care să-l creștem mare... [detalii]
Account Director @ Yes Communication
We are that kind of people that will always say YES to new challenges and... [detalii]
Front End Developer @ Digitas
Are you a Front End Developer?The unicorn wants you... [detalii]
Digital Copywriter @ Digitas
Are you a Digital copywriter?The unicorn wants you... [detalii]
Digital Art Director @ Digitas
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Project Manager @ Digitas
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Content Manager @ Digitas
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PR Executive @ MSL The Practice
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Merchandising Account Manager @ Mercury360
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Art Director @ The Mansion Advertising
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SEO Specialist @ Teilor
We are currently looking for an experienced SEO Specialist to join our Ecommerce team... [detalii]
Regional Account Manager @ McCann
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Digital Art Director @ MRM//McCann
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Account Manager @ AdSymphony
Ești Pregătit(ă) să dirijezi simfonia brandurilor la AdSymphony? La AdSymphony, sunetul succesului se naște din colaborarea... [detalii]
Digital Account Manager @ Outbox
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DTP @ VML
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Marketing Manager @ Autovit.ro
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Creative Team @ The NEW
The NEW creative team wanted... [detalii]
BTL Senior Account Executive @ WOPA
Noi suntem WOPA: locali, independenți, no bullshit... [detalii]
BTL Senior Account Manager @ WOPA
Noi suntem WOPA: locali, independenți, no bullshit... [detalii]
Account Manager @ Tribal Worldwide Romania
Căutăm un Account Manager trecut prin viața de agenție în ultimii 3 ani... [detalii]
Account Manager @ Next Advertising
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Social Media and Community Manager @ Digitas
Vrem sa extindem familia noastra digitala cu un Maestru al Empatiei, Fan al Organizarii! Daca... [detalii]
Graphic Designer/Art @ HUBvertising
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Art Director @ McCann
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Art Director @ Bell Studio
Ne cautam colega sau coleg nou, care sa vina sa lucreze alaturi de noi din... [detalii]
Production Team @ 2029 Productions
Production dream team wanted! We’re looking for producers, assistant producers, production coordinators, photo producers and interns... [detalii]
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Facebook and Google Ads Specialist @ Global Brother
We are a leading advertising agency in US and Europe... [detalii]
Manager vânzări Evenimente @ ARBOmedia
Managerul de vânzări pentru Evenimente va fi responsabil pentru planificarea și implementarea strategiei de creștere... [detalii]
Graphic Designer UI/UX @ Create Direct
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Office Manager @ Carioca Studio
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Producator Foto / Video / Client Service Manager @ Carioca Studio
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Senior Digital Copywriter @ Dare Digital
Are you ready to elevate brands through the power of words? We're on the lookout for... [detalii]
Junior Copywriter @ Saatchi & Saatchi
Saatchi&Saatchi is looking for: Junior Copywriter: 1-2 years of experience... [detalii]
Copywriter @ Saatchi & Saatchi
Saatchi&Saatchi is looking for: Copywriter: 3-4 years of experience... [detalii]
Povestitor Digital @ Help Autism
Căutăm un povestitor și scriitor de conținut cu cel puțin 2-3 ani experiență... [detalii]
Specialist PR @ pastel
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Events Sales Assistant @ Internet Corp
As part of the IC Events team of digital event professionals, you will help organize... [detalii]
Junior Accounts Payable Analyst @ Forward Agency
Ești pasionat de muzică și vrei să te remarci într-un domeniu de business creativ și... [detalii]
Social Media Manager @ Ideologiq
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Account Manager @ Next
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Account Executive @ ACTIV AD
Noi creștem! Dar tu, vrei să crești în echipa noastră?Dacă ai experiență relevantă de Account... [detalii]
Direct Response Copywriter @ Global Brother
We are a leading direct marketing company in the US market... [detalii]
Graphic Designer @ Ivatherm
Ai vrea să lucrezi direct la client? Ivatherm caută Graphic Designer care să știe să... [detalii]
Social Media Specialist @ v8
Suntem în căutarea unui Social Media Specialist cu minim 2 ani de experiență în domeniu... [detalii]
Student Job: Event Ambassador @ UNIVERSUM Events
Cine suntem? Suntem echipa Concept Tech Events, una dintre diviziile UNIVERSUM, care organizează cele mai ample... [detalii]
Account Manager @ DDB
Avem loc (si) in client service! Cautam account manager cu experienta de 3-4 ani in agentie... [detalii]
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Eye tracking

Articole in care e folosit acest termen

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