Desen care indica pozitiile relative ale elmentelor (de exemplu, headline-ul, fotografia, logoul, corpul de text etc) unei reclame.
A drawing that indicates the relative positions of the elements (e.g., headline, photo, logo, body copy, etc.) of an ad.



![[Training IQads Kadett] Octavian Viorel (Pukka):"In online esti semi-creativ"](https://media.iqads.ro/2011/11/photo-large-20051-cover-410.jpg)
![[AdBreak #44] Inspiration: Tudor Giurgiu, de la copywriter la regizor de filme](https://media.iqads.ro/2011/11/photo-large-20046-cover-410.jpg)













