Pioneering Advertising

Advertising care intentioneaza sa creeze cereri primare si nu selective, folosit de obicei in perioada de inceput al ciclului de viata al unui produs. Vezi Primary Demand; Selective Demand.

advertising which is intended to create primary rather than selective demand; commonly used at the introductory stage of the product's life cycle. See Primary Demand; Selective Demand.

Articole in care e folosit acest termen