Abordare formala, planificata a olectarii, analizei, interpretarii si raportarii informatiei necesare in luarea deciziilor.
A formal, planned approach to the collection, analysis, interpretation and reporting of information required for marketing decision-making










![[IQads Kadett] Putina lumina in lumea panelului de consumator si a KPI-urilor](https://media.iqads.ro/2012/08/photo-large-23873-cover-410.jpg)

![[Training IQads Kadett] Adina Vlad (Unlock Market Research) despre metodologii inovatoare si trend-uri in research](https://media.iqads.ro/2012/08/photo-large-23868-cover-410.jpg)
![[Training IQads Kadett] Diana Toma (GfK Romania) despre panelurile de consumatori](https://media.iqads.ro/2012/07/photo-large-23776-cover-410.jpg)
![[IQads Kadett] Cercetarea nu e dusmanul creatiei, incearca doar sa o ajute](https://media.iqads.ro/2012/07/photo-large-23821-cover-410.jpg)

![[Training IQads Kadett] Daniel Enescu despre etapele de research aferente comunicarii, Brand Dynamics si avantajele pretestarii reclamelor](https://media.iqads.ro/2012/07/photo-large-23779-cover-410.jpg)
![[Training IQads Kadett] Ingrid Lambru si Victor Rotariu (Mercury Research) despre cercetarea calitativa](https://media.iqads.ro/2012/07/photo-large-23768-cover-410.jpg)

![[Training IQads Kadett] Luna research-ului la IQads Kadett](https://media.iqads.ro/2012/07/photo-large-23732-cover-410.jpg)











