[Case-Study] Tochka Bank. Delivery

From the idea to the real business - that's a journey of an entrepreneur.

 

Advertised product: Financial services for entrepreneurs
Name: Delivery
Agency: Voskhod

 

Idea

It’s a journey of an entrepreneur: from the idea to the execution. Endless bureaucracy, self-doubt, endless paperwork, racketeers, sanitary control checks, incompetent staff and hundreds of tested ingredients; that’s what a bakery owner goes through. Small business in Russia exists "not because of, but in spite of". Bank really knows the problems of customers.

 

Credits

Creative director: Andrey Gubaydullin
Copywriter: Anton Rozhin, Daria Ovechkina
Film production: Daddy’s Film Production
Director: Kronck
Post production: Ilya Linetsky, Georgy Malkov, Maxim Geychenko
Edit: Ilya Linetsky



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