Perioada de dupa Al doilea razboi mondial, in care conceptul de marketing era vazut ca o urgenta in modul de abordare a afacerii.
The period following the end of the Second World War which saw the emergence of the marketing concept as the prevailing trend in business.









![[AdLife] Adrian Pavelescu (outbox): Particip la toate campaniile promotionale pe care le vad si accept toate flyerele care mi se intind](https://media.iqads.ro/2013/06/photo-large-26335-cover-410.jpg)
![[AdLife] Adela Dan (McCann Erickson): Primele semne ale creativitatii mi-au adus numai belele si urecheli pe cinste](https://media.iqads.ro/2013/06/photo-large-26296-cover-410.jpg)
![[IQads Kadett] Lavinia Gliga (DoR) despre structura unei povesti bune](https://media.iqads.ro/2013/06/photo-large-26294-cover-410.jpg)

![[AdLife] Corina Bacanu (THE SECRET SERVICE): Am sunat la McCann Erickson si am cerut cu domnul Enoiu](https://media.iqads.ro/2013/06/photo-large-26240-cover-410.jpg)





![[AdStory] Chris Clarke (LBi): Clientii trebuie sa invete ca online-ul nu mai exista](https://media.iqads.ro/2013/06/photo-large-26087-cover-410.jpg)
![[Insight] Razvan Vasiloiu (the Syndicate): Insight-ul exista. Doar ca, uneori, nu ai avut informatiile necesare ca sa-l faci sa ti se arate](https://media.iqads.ro/2013/06/photo-large-26079-cover-410.jpg)
![[IQads Kadett] Alex Negrea despre perspectiva utilizatorului si perspectiva brandului pe Facebook](https://media.iqads.ro/2013/06/photo-large-26062-cover-410.jpg)
![[Studiu de caz] Schimbare de perceptie asupra preturilor produselor de la Praktiker, in urma campaniei create de Leo Burnett & Target](https://media.iqads.ro/2013/05/photo-large-26013-cover-410.jpg)
![[IQads Kadett] Cum au ajuns Sorin Tranca si Bojan Spasic la relatia organica dintre Art si Copy](https://media.iqads.ro/2013/05/photo-large-25985-cover-410.jpg)
![[BTL] Ioana Mucenic (pastel): Primim in mod constant in briefuri cerinta de a construi experiente si de a implica participantii in mod activ](https://media.iqads.ro/2013/05/photo-large-25987-cover-410.jpg)

![[IQads Kadett] Mihnea Gheorghiu despre cum sa-ti aperi ideile de asasinate](https://media.iqads.ro/2013/05/photo-large-25933-cover-410.jpg)









