Tomi - The Explosive Taste (Gustul Bomba)

Cinema

CONTEXT:

When the average burger becomes that burger, we call it “The Explosive Taste”. You just bought a burger from the station and had a bite. OKish, so to speak. Then you had to jump on the bus to go home. You arrived, you take the packed burger out of your backpack… Neither the newest, nore the best looking, but then you noticed the Tomi Sauce on the table. You pour some on top and have another bite. Boom! Now we’re talking, “The Explosive taste”. It’s that easy, Tomi will take any burger to the next level.

In terms video execution, we only used CGI for the final packshot take. No CGI was used at all in the acting part. While for the print visual, post-production only involved minor color grading. First take it was.

 

Echipa agentiei
Orkla Foods Romania/ Circo Visual
Adrian Pasarica – Head of Marketing
Andrei Stoleru – Creative/ Photographer/ Art Direction
Dragos Coman - Creative/ Photographer/ Art Direction

Echipa casei de productie
Black Maria Film
Carmen Hillerin – Producer
Adrian Pasarica – Director
Lulu de Hillerin – DOP
Andrei Stoleru – Art Direction
Dragos Coman – Art Direction
Mihai Ripan – 1st AD
Dan Safta – Editor
Cezar Ionescu – Post production
Razvan Dimitriu - Colorist
Constantin Alex – Cast coord
Florin Timofte – PA
Catalin Nica – Focus puller
Ana Scortescu – Focus puller
Neil Coltofeanu – DIT
Bianca Popesc – Second AC
Robert Pintoiu – Qtake tech – Video assist
Dan Sibisan – SFX superviser
Capitanu – SFX superviser
Reincke Adrian – Gaffer
Laurentiu Harasim – Key Grip
Andreea Maria de Hillerin – Production designer
Andrei Sova – Production designer
Adi Popa – Food Stylist
Dumitru Tepes – Food Stylist
Ovidiu Saracan – MusicOrchestration/ Interpretation/ Mix&Master
Marina Chiorean – Make Up
Bogdan Lazar – Hair styling
Dragos Babus – Catering

FrameBreed Studio
Andrei Brovcenco - Art Direction & 3D Animation
Anastasia Bidilita - 3D Modelling & Texturing
Teletin Madalin - 3D Modelling & Texturing
Andrei Chifan - FX & Render
Andrei Chifan - Technical Direction
Cristian Afteni - Technical Direction
Laura Maria Mihaila - Compositing
Marius Iftimie - Compositing
Raluca Platon - Project Management
Cosmin Moldovan - Project Management

Schubert Music
Florin Petrescu – Music licensing

Griffin Advertising
Ionut Rusu – Creative partner

Echipa clientului
Orkla Foods Romania
Andreea Stoenica – Brand Manager
Adrian Pasarica – Head of Marketing
Andreea Toloaca - CCO

Agentie

Circo Visual Orkla Foods

Client

Orkla Foods

Brand

Tomi

Campanie

The Explosive Taste

An

2025

Tara

Romania

Companii

Black Maria Film Circo Visual FrameBreed Griffin Advertising Orkla Foods Schubert Music Publishing

Branduri

Tomi

Campanii

The Explosive Taste

Oameni

Adi Popa Adrian Pasarica Ana Scortescu Anastasia Bidilita Andreea Maria de Hillerin Andreea Stoenica Andreea Toloaca Andrei Brovcenco Andrei Chifan Andrei Sova Andrei Stoleru Bianca Popesc Bogdan Lazar Carmen Hillerin Catalin Nica Cezar Ionescu Constantin Alex Cosmin Moldovan Cristian Afteni Dan Safta Dan Sibisan Dragos Babus Dragos Coman Dumitru Tepes Florin Petrescu Florin Timofte Ionut Rusu Laura Maria Mihaila Laurentiu Harasim Lulu de Hillerin Marina Chiorean Marius Iftimie Mihai Ripan Neil Coltofeanu Ovidiu Saracan Raluca Platon Razvan Dimitriu Reincke Adrian Robert Pintoiu Teletin Madalin

Pozitii

Brand Manager Colorist Creative Partner DOP Editor Food Stylist Head of Marketing Key Grip Photographer Producer Production Designer

Branded

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