Canale (cum ar fi ziarele si revistele, televiziunile, radiourile, cinematograful, posterele etc) folosite in comunicare pentru a mijloci legatura dintre organizatia care face advertising si clientii ei.
Outlets or vehicles (for instance, newspapers and magazines, television, radio, cinema, posters, etc) used in communication between advertisers and customers.











![[SMARK KnowHow: Marketing Research 2011] Metode inovatoare de cercetare: rafturi virtuale, asocierea brandurilor cu imagini si neurostiinta](https://media.iqads.ro/2011/06/photo-large-14440-cover-410.jpg)











