Abordare formala, planificata a olectarii, analizei, interpretarii si raportarii informatiei necesare in luarea deciziilor.
A formal, planned approach to the collection, analysis, interpretation and reporting of information required for marketing decision-making


















![[IQads Kadett] Solutii de cercetare creativa pentru plannerii carora nu le plac focus group-urile](https://media.iqads.ro/2013/07/photo-large-26395-cover-410.jpg)


![[AdLife] Adrian Pavelescu (outbox): Particip la toate campaniile promotionale pe care le vad si accept toate flyerele care mi se intind](https://media.iqads.ro/2013/06/photo-large-26335-cover-410.jpg)
![[Training IQads Kadett] Simina Leotescu (Managing Partner, Propaganda) despre cercetarea creativa](https://media.iqads.ro/2013/06/photo-large-26292-cover-410.jpg)















