Senior Social Media & Content Specialist @ Flaminjoy Group

Anunt valabil pana la data de 2026-11-14
Companie: Flaminjoy
Specializare: Content, Digital, Marketing, SEO, Social Media
Tip job: Full Time
Nivel: Senior

Content people stop for. Copy that ranks, converts, and still sounds like a person. AI that sharpens the work instead of flattening it.

We're looking for someone who knows why people stop, click, search, and share, and why the answer changes with every platform, audience, and brief.

Monday it's a markets story becoming a LinkedIn carousel for an international business audience. Wednesday it's short-form scripts for a political publisher. Friday it's product-page copy and ad variations for an eCommerce brand two countries away. Same person, different register every time, none of it generic.

If your For You page is research and weak CTAs physically bother you, you're already halfway in.

What You'll Own

Social Media & Content

  • Write it yourself, across Meta, TikTok, YouTube, LinkedIn, X, and wherever attention lives next: hooks, captions, concepts, scripts, and repeatable formats for every audience and objective.
  • Start from the source, not the format. An article, a data set, or a client brief becomes whatever works on each platform, then you add what the source lacks: the context, the comparison, the number that makes it land.
  • Make complex subjects legible for non-specialists, from macro data and regulation to product specs and offers.
  • Own the accuracy. A wrong figure, currency, or claim is a credibility problem, not a typo. Verify against the primary source and flag what you can't confirm.
  • Brief design and video - you bring the idea and the structure, written so the brief ships without three rounds of clarification.
  • Know how algorithms and audience behavior decide what gets seen, and stay ahead of format shifts without chasing every one.
  • Contribute to social strategies (pillars, cadence, KPIs per platform) and feed influencer and creator campaigns from briefing to learnings.

 

Copywriting, Ads, SEO & CRO

  • Write and optimize copy for websites, landing and product pages, campaigns, email, paid media, and social.
  • Write ad copy built for testing: headlines, primary text, and variations for paid social and search, not one "final" version.
  • Use copywriting frameworks (BAB, PAS, your own) as tools and know when to break them.
  • Sharpen headlines, CTAs, value propositions, offers, and message hierarchy with the conversion goal in view from the first draft.
  • Do keyword research and apply SEO to content: search intent, structure, on-page signals. Pull hooks from what people are searching for, and turn winning social angles into search content.

 

Performance & Collaboration

  • Work the loop, not just the calendar: publish, measure, learn, adjust. Read past vanity metrics, form a view on why, change the next batch.
  • Run your own queue under a daily cadence: chase inputs, hit deadlines, don't wait for a brief to arrive fully formed.
  • Work with Strategy, Design, Video, Growth, PM, and account colleagues to turn ideas into execution.

 

What You'll Bring

  • Senior-level, hands-on social and content experience, typically 5+ years. We judge on the work, not the CV date math.
  • Range: you've written in at least two of these worlds (journalism or editorial, business or economics, finance, politics or public affairs, eCommerce or DTC) and can show the register changing between them.
  • Excellent copywriting across social, brand, digital, and conversion-driven communication.
  • Native or near-native written English and strong written Romanian. Most of what you'll publish is in English for international audiences, and it's the single hardest filter.
  • Comfort with numbers and factual subject matter. No finance degree, but you can read a business article, policy update, or product spec and spot what would be embarrassing to get wrong.
  • Working knowledge of SEO and keyword research, plus a solid grasp of digital marketing and the customer journey.
  • AI tools already in your daily workflow.
  • Strong research and analytical skills, editorial judgment, and confidence giving clear, constructive feedback.

 

Nice to Have

  • Experience running influencer or creator campaigns end to end.
  • Management experience: leading people, running a content team or a pod, and getting ideas adopted by people who don't report to you.
  • A feel for how organic and paid work together, and for YouTube, podcast, or long-form formats.

 

What You'll Get

  • Real projects for established local and international brands across social, content, eCommerce, media, and performance marketing.
  • Real ownership, continuous professional growth, and the opportunity to influence how our Content & Social practice evolves.
  • A path to take on broader team and functional responsibilities as you grow into the role.
  • Meal tickets, private medical subscription, Bookster access, extra days off based on seniority, and a remote-first setup.

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