FlaminjoyAnunt valabil pana la data de 2027-01-11
Companie: Flaminjoy
Specializare: Content Creation, Copywriter, Digital, Marketing, Social Media, Strategie
Tip job: Full Time, Project Based, Remote
Nivel: Middle, Senior
From press releases to TikTok, from page one in search to ChatGPT answers: we’re looking for someone who builds content on solid strategy and makes every line of copy count. Multiple formats. Different brands. One standard.
What You’ll Own
- Connect brand, content and business goals. Translate brand positioning and tone of voice into a coherent content approach across the funnel, defining audiences, channel roles, content pillars and objectives.
- Create clear, compelling content across formats. Turn briefs, research and complex topics into articles, newsletters, carousels, press releases and public statements, with strong storytelling and carefully checked facts and figures.
- Write conversion copy and test what works. Create landing, product and sales pages, emails and ad variants with clear headlines, offers and CTAs. Develop hypotheses, identify friction and refine messaging based on results.
- Connect search and social. Use keyword and search intent research, topic clusters and on-page SEO/GEO principles to improve discoverability, inform social ideas and turn successful social angles into search content.
- Own social content and strategy. Develop platform-native hooks, captions, concepts, scripts and recurring series for Meta, TikTok, YouTube, LinkedIn and beyond. Shape communication angles, publishing cadence, platform KPIs and creator campaigns.
- Collaborate to bring ideas to life. Write clear, actionable design and video briefs, working closely with creative teams to deliver content that fits the brand, platform and objective.
- Publish, measure and refine. Review content performance firsthand against relevant KPIs, including engagement, rankings, conversions and AI visibility, and turn learnings into practical recommendations and repeatable approaches.
What You’ll Bring
- Mid-to-senior-level experience in copywriting and content marketing, with a strong portfolio, a clear point of view and a feel for brand.
- Hands-on experience across content strategy, creation and distribution, including social media and an understanding of how AI answer engines select and cite sources.
- An interest in conversion copywriting and CRO, with a willingness to test variants, learn from results and improve messaging.
- Experience writing across at least two subject areas, such as journalism, business/economics, finance, politics/public affairs or eCommerce/DTC, with strong research skills, confidence working with numbers and an eye for costly errors.
- Curiosity about AI and emerging technologies, with a habit of exploring new tools, trends and developments in content creation, search and marketing.
- Native or near-native written English and strong written Romanian.
Nice to Have
- Experience building content operations from scratch, from workflows and editorial guidelines to scalable cross-channel strategies.
- CRO depth: A/B tools, behaviour analytics (Hotjar, Clarity), test maths, and an experiment you can walk us through, including one that lost.
- Building presentations that earn the yes.
- Experience leading or coordinating teams and getting guidelines adopted.
What You’ll Get
- Projects for established local and international brands across social, content, media and performance marketing.
- Autonomy, professional development, and a say in how our Content & Social offering evolves.
- Room to shape the team, lead new initiatives, and grow into broader strategic responsibilities.
- Meal tickets, private medical subscription, Bookster, extra days off based on seniority, remote-first setup.
The floor plan is drawn. The rest is yours to build. Apply now.
