Strategiile, stilul, sistemele, valorile impartasite care caracterizeaza o organizatie si care contribuie la individualizarea ei.
The particular strategies, style, systems, environment and shared values within an organisation which contribute to its individuality.
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![[Din presa in PR] Ana Calugaru: Credeam ca oamenii din PR sunt foarte agresivi](https://media.iqads.ro/2015/01/ana-calugaru-cover-410.jpg)
![[INSIDER | Business-ul Leo Burnett Group in 2015] Andreea Boaca: Trebuie sa evoluam de la o gandire condusa de tehnologie la una care pune in prim-plan experienta consumatorului](https://media.iqads.ro/2015/01/andreea-boaca-leo-burnett-group-cover-410.jpg)
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