Hold Strategy

Curs de actiune potrivit pentru un produs (de obicei in stadiul de declin al ciclului de viata), in care compania decide sa reduca cheltuielile la minim pentru a maximiza profitul inainte de a scoate produsul din linie. Vezi Harvest Strategy.

A course of action appropriate for a product (usually in the decline stage of its life cycle) in which a company decides to hold by keeping expenditure on it to a minimum to maximise the return before having to delete it from the line. See Harvest Strategy.

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