Social retargeting

Because social media audiences represent some of your most engaged prospects online, having the ability to keep your brand in front of them, even after they leave your social networks, can help you generate potential customers.

With social retargeting, you can use the links shared through Twitter, Facebook, LinkedIn and other social channels to create retargeting pools.

When prospective customers click on a shared link, a cookie is placed on their browsers, putting them into a retargeting pool so that you can now keep your brand and messages in front of them.


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