A saptea editie a festivalului de advertising al Marii Baltice - Golden Hammer - si-a inceput operatiunile

Organizat de Latvian Advertising Association (Asociatia Letona de Advertising), infiintata in 1994, in acest an Golden Hammer se va desfasura la "Baltic Beach Hotel" in Jurmala, Letonia, in perioada 19 - 22 septembrie, iar inscrierile se vor putea face pana pe 31 august. Seminariilor, divizate tematic pe creatie si media, le sunt rezervate ultimele doua zile de festival, iar pe lista vorbitorilor se afla figuri mari ale industriei, precum Jean - Remy von Matt (JVT, Germany) si Aldo Cernuto (Young&Rubicam, Italy). Romania are si ea propriul reprezentant, nimeni altul decat castigatorul de anul trecut - Adrian Botan, McCann Erickson.

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