Individ care are responsabilitatea de a planifica si a coordona activitatile de marketing ale unei firme legate de un singur brand.
An individual given responsibility for planning and co-ordinating the firm's marketing activities related to a single brand.









![[AdLife] Lorand Balint (Boti): "Am spalat rufe cu femei din toata lumea"](https://media.iqads.ro/2012/02/photo-large-22159-cover-410.jpg)










