Individ care are responsabilitatea de a planifica si a coordona activitatile de marketing ale unei firme legate de un singur brand.
An individual given responsibility for planning and co-ordinating the firm's marketing activities related to a single brand.



![[Case Study] McCann Worldgroup Romania - KFC - "Christmas Bucket 2016"](https://media.iqads.ro/2017/06/kfc1-cover-410.jpg)




![[Case Study] DDB Romania - Comedy Central/Viacom International - "Facing the Romanian Reality"](https://media.iqads.ro/2017/06/kenny-and-the-funeral-cake-cover-410.jpg)


![[Case Study] Cohn&Jansen JWT - AQUA Carpatica/Valvis Holding - "AQUA Scanner"](https://media.iqads.ro/2017/06/scanner-cover-410.jpg)
![[Case Study] WOPA - Alfers/ALKA - "The Power of Crunchiness"](https://media.iqads.ro/2017/06/collagealfers-cover-410.jpg)

![[Case Study] The HUB Partners - J&B/PP Distributors Romania - "Blending Spirits"](https://media.iqads.ro/2017/06/jbcover-cover-410.jpg)
![[Case Study] Leo Burnett Romania - Kaufland Romania - "Traieste Fresh"](https://media.iqads.ro/2017/06/kauf-cover-410.jpg)
![[Case Study] Ogilvy Romania - ETI Puf - "The Taste of Having Fun"](https://media.iqads.ro/2017/06/etipuf-cover-410.jpg)


![[Designer e-Fashion] Irina Tenovici (HappyFriday): Ne pregatim de un rebranding si extinderea pe alte piete](https://media.iqads.ro/2017/06/karla-si-irina-cover-410.jpg)








![[Antreprenor educator] Mona Mușat (Școala Aletheea): Îmi doream pentru fiul meu un sistem educațional flexibil, care să țină cont de individualitatea lui](https://media.iqads.ro/2017/06/potret-landscape-cover-410.jpg)












