Metoda de inchidere a tranzactiei in care agentul de vanzari incearca sa obtina un raspuns favorbil din partea cumparatorului apeland la teama, mandrie sau alte emotii asemanatoare. Vezi Close (inchidere).
A closing technique in which the salesperson attempts to get a favourable response from a buyer by appealing to his or her fear, pride or similar emotion. See Close.
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