O parte tiparita separate care se vinde impreuna cu o publicatie. Aceasta poate fi legata, lipita sau lasata separate. Preturile sunt stabilite pe mia de insertii sau ca o plata fixata in functie de tirajul publicatiei.

A separately prepared printed piece inserted into and distributed with a publication. These can be loose, bound-in or gummed-in. Acceptable paper specifications, weight and size may be given. Prices are normally quoted per thousand inserts or as a fixed charge for the full circulation run of the publication.

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