Orientare sau filosofie de afacere conform careia succesul organizatiei tine de identificarea eficienta a nevoilor si dorintelor a segmentelor vizate si de satisfacerea eficienta a acestora.
A business orientation or philosophy that holds that organisational success is dependent upon the efficient identification of the needs and wants of target markets and the effective satisfaction of them.











![[FIBRA#2 Jury] Casey Bird (Freelance Conceptual Writer): My preferred work is one that finds its way into your life without it being too invasive](https://media.iqads.ro/2017/11/casey11-cover-410.jpg)


![[Juratii FIBRA #2] Jussi Pekkala (hasan & partners): Cand aveam 10 ani, voiam sa fiu pilot. Dupa care mi-am dat seama ca mi-e frica de inaltimi. E exact acelasi lucru cand lucrezi in industriile creative](https://media.iqads.ro/2017/11/jussi-pekkala-8x8-cover-410.jpg)
![[FIBRA#2 Jury] Jussi Pekkala (hasan & partners): When I was 10, I wanted to be a flight captain. But then I realised I was afraid of heights. Working in the creative industry is exactly the same](https://media.iqads.ro/2017/11/jussi-pekkala-8x81-cover-410.jpg)







![[Pariu pe sport] Alina Pupaza (BetArena): Numarul mare de operatori si varietatea ofertei au contribuit la cresterea gradului de sofisticare al clientilor de pariuri sportive](https://media.iqads.ro/2017/10/iqads1-cover-410.jpg)

![[FIBRA#2 Jury] Casey Rand (Droga5): Hopefully we'll all come away feeling inspired and have a fire lit under our asses to do better work. That's the main value in award shows](https://media.iqads.ro/2017/09/caseyrand-headshot-cover-410.jpg)

![[Pasionat de bunătățuri] Un om de știință într-ale vinurilor. Marinela V. Ardelean: "Când vine vorba de consum, prefer vinurile care nu depășesc aproximativ 25 de ani de viață"](https://media.iqads.ro/2017/09/19983711-1895574840709256-3128196832167126392-o-cover-410.jpg)













