A general term for Web-based marketing tools and techniques, including, blogs, podcasting, social media marketing and social network marketing. According to industry studies (and your own observations, no doubt), companies are increasing investment in new marketing and scaling back on traditional marketing. Why? Because new marketing works.
![[UPDATE] MSLGROUP The Practice, Daescu Bortun Olteanu, BDR Associates, Golin Romania si Ogilvy Public Relations Bucharest, shortlistate in cadrul SABRE Awards 2015](https://media.iqads.ro/2015/04/459792-10150941772359361-1881136224-o1-cover-410.jpg)
![[INSIDER | Business-ul BDR Associates in 2015] Catalina Rousseau: Ar trebui sa existe o cerere importanta de servicii de comunicare strategica privind managementul reputatiei](https://media.iqads.ro/2015/02/catalina-rousseau-cover-410.jpg)
![[INSIDER | Business-ul WebDigital in 2015] Ionut Radu Munteanu: 38% dintre clientii nostri aloca un buget peste 10.000 € anual segmentului de PPC Marketing](https://media.iqads.ro/2015/02/img-3196-cover-410.jpg)
![[INSIDER | Business-ul Geometry Global in 2015] Mircea Pascu: Nu cred in agentiile care vin la client cu solutii de crestere de business "gata facute de-acasa"](https://media.iqads.ro/2015/02/mircea-pascu-cover-410.jpg)
![[INSIDER | Business-ul Heist Industries in 2015] Radu Pilat: Piata romaneasca de advertising e impartita in doua mari categorii – nostalgicii si reformistii](https://media.iqads.ro/2015/02/radu-pilat-managing-partner-heist-industries-cover-410.jpg)
![[INSIDER | Business-ul Fieldstar in 2015] Marian Dumitrescu: Suntem implicati din ce in ce mai mult in proiecte interdisciplinare alaturi de colegii din the group](https://media.iqads.ro/2015/02/md-cover-410.jpg)
![[INSIDER | Business-ul Brand Support in 2015] Ionut Harabagiu: Marea majoritate a clientilor cauta mai putina poezie si mai mult simt al realitatii in care ne aflam](https://media.iqads.ro/2015/01/ionutharabagiu-cover-410.jpg)
![[INSIDER | Business-ul BrandUP in 2015] Colin Whitfield: In continuare, sunt putine investitiile facute in training si know how la nivelul managerilor de digital marketing](https://media.iqads.ro/2015/01/dsc-8014-cover-410.jpg)
![[INSIDER | Business-ul Kinecto in 2015] Radu Ionescu: Mai in gluma, mai in serios, a trebuit sa vina criza ca sa invatam business](https://media.iqads.ro/2015/01/photo-large-25755-cover-800-cover-410.jpg)
![[INSIDER | Business-ul Springer & Jacoby in 2015] Raluca Simu: Anul trecut ne-am dezvoltat pe piata de luxury, unde avem doi noi clienti](https://media.iqads.ro/2015/01/ralucasimu1-cover-410.jpg)
![[INSIDER | Business-ul MakeSense PR in 2015] Raluca Bailescu: PR-ul va continua sa ramana pe un trend ascendent, insa, pentru piata locala, ma astept ca ritmul sa fie mai lent decat in ultimii doi ani](https://media.iqads.ro/2015/01/ralucabailescu-dec2014-cover-410.jpg)
![[INSIDER | Business-ul pastel in 2015] Ioana Mucenic: Fiecare client contribuie la business-ul nostru cu volume intre 3 si 12%](https://media.iqads.ro/2015/01/ioana-mucenic-cover-410.jpg)
![[INSIDER | Business-ul Wave Division in 2015] Sorin Blaga: 15 clienti din portofoliul nostru reprezinta peste 90% din cifra de afaceri](https://media.iqads.ro/2015/01/landscape-sblaga-low-rez-1-1-cover-410.jpg)
![[INSIDER | Business-ul Medic One in 2015] Oana Cociasu: Am pornit cruciada si catre domenii conexe, cum ar fi medicina veterinara sau retailul farmaceutic](https://media.iqads.ro/2015/01/oana-cociasu-managing-partner-medic-one-cover-410.jpg)
![[INSIDER | Business-ul Graffiti PR in 2015] Bogdan Tomoiaga: Zona de sponsorship/ sports management ar putea fi interesanta si ar avea un potential de crestere deosebit](https://media.iqads.ro/2015/01/bogdan-tomoiaga-cover-410.jpg)
