Prezenta unui brand pe canalele media cu scopul de a construi atitudini puternice pe termen lung ale consumatorilor cu privire la acesta.
The featuring of a particular brand in media vehicles in order to build strong, long-term consumer attitudes towards it.
![[Client Service] Diana Alexa (Leo Burnett): Account-ul trebuie sa fie energic si pozitiv, cu drive si incapatanare](https://media.iqads.ro/2013/03/photo-large-25414-cover-410.jpg)
![[Client Service] Alexandra Ionescu (Rusu+Bortun): Stii exact care a fost drumul de la idee pana la produsul final, iar asta te face sa te bucuri mai mult decat ceilalti atunci cand totul iese bine](https://media.iqads.ro/2013/03/photo-large-25397-cover-410.jpg)
![[Client Service] Teodora Juravle (Tempo Advertising): Esti cel care aseaza toate piesele intr-un puzzle, care-l face pe client fericit](https://media.iqads.ro/2013/03/photo-large-25360-cover-410.jpg)
![[Client Service] Catalin Albu (Publicis): Doar din newsletterele AdAge nu vei deveni un account mai bun. Unul mai "conectat" da, dar nu unul mai bun](https://media.iqads.ro/2013/03/photo-large-25345-cover-410.jpg)
![[Client Service] Ioana Teodorescu (FRIENDS Advertising): Cel mai frumos compliment primit de la creatie a fost "esti super" :)](https://media.iqads.ro/2013/03/photo-large-25301-cover-410.jpg)
![[Client Service] Olivia Georgescu (DDB Romania): Ppt-ul care iti da aripi](https://media.iqads.ro/2013/03/photo-large-25298-cover-410.jpg)
![[Digital AdLife] Marina Cordun (Lowe&Partners): Am intrat in publicitate pe usa productiei, unde eram Director Scout](https://media.iqads.ro/2013/03/photo-large-25293-cover-410.jpg)
![[Update] Schimbarea de platforma Piraeus Bank, comunicata printr-o campanie semnata de Mather Communications](https://media.iqads.ro/2013/02/photo-large-25183-cover-410.jpg)
![[AdLife] Stefan Vasilachi (G2 Romania): Colectionez momente jenante si bilete de la transportul public, nu conteaza tara sau orasul](https://media.iqads.ro/2013/02/photo-large-25078-cover-410.jpg)
![[Update] Personajele din filme viziteaza redactiile intr-o activare parte din noua campanie de comunicare Romtelecom](https://media.iqads.ro/2013/02/photo-large-25071-cover-410.jpg)
![[AdStory] Pedro Bexiga (Fuel Lisbon) si cel mai bun sfat despre industrie: "Viata e prea scurta ca sa lucrezi cu nenorociti"](https://media.iqads.ro/2013/02/photo-large-25043-cover-410.jpg)
![[AdStory] Pedro Bexiga (Fuel Lisbon) and the best advertising advice: "Life is too short to work with sons of bitches"](https://media.iqads.ro/2013/02/photo-large-25040-cover-410.jpg)
