Oamenii sau piata pentru care este facuta o anumita campanie de advertising, de obicei este definite demografic, de exemplu, barbate 18-34, casnice(vezi: Target Audience Population).
The people or market that an advertising campaign is designed to reach, most typically defined demographically, eg. men 18-34, housewives, etc. (see Target Audience Population).
![[Case Study] Publicis - Kids at Play Experiment / Dona / Siepcofar](https://media.iqads.ro/2016/05/kids-cover-410.jpg)
![[Case Study] Next Advertising - Experts / BIZ Days / BIZ Magazine](https://media.iqads.ro/2016/05/biz-macroeconomic-predictions-cover-410.jpg)
![[Case Study] Next Advertising - Pussy / The Consumers of Souls / Codin Maticiuc](https://media.iqads.ro/2016/05/the-consumer-of-souls-pussy1-cover-410.jpg)
![[Case Study] Next Advertising - Motorcyclist in the mirror / Romanian Traffic Police / Romanian Traffic Police](https://media.iqads.ro/2016/05/img-78431-cover-410.jpg)
![[Case Study] Bucuresti FM - What Women Want / Bucuresti FM / Bucuresti FM](https://media.iqads.ro/2016/05/femeile-cover-410.jpg)
![[Case Study] Wopa - Pick One! / Ionescu Sava / Ionescu Sava Law Firm](https://media.iqads.ro/2016/05/pick-one-execution-2-cover-410.jpg)
![[Case Study] Kubis Interactive - Grolsch - The Youtube Synthesizer / Grolsch / Ursus Breweries](https://media.iqads.ro/2016/05/youtube-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist FIBRA - MullenLowe Profero - My Heartbeats / Orange / Orange Romania](https://media.iqads.ro/2016/05/orange-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist FIBRA - Kaleidoscope Proximity - Dew the grind / Mountain Dew / PepsiCo](https://media.iqads.ro/2016/05/md-grind-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist FIBRA - Kort Design - Brand Identity / AP / Alina Petrisan](https://media.iqads.ro/2016/05/fibra-kort-ap-03-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist FIBRA - DDB Romania - Say it with boodink / Coseli / Boodink](https://media.iqads.ro/2016/05/3-4-boodink-say-it-with-a-boodink-packaging-11-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist FIBRA - Wopa - The KILN / Vatra / Jidvei](https://media.iqads.ro/2016/05/the-kiln-board-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist FIBRA - Byron Music - byron - Eternal Return Artwork / byron / byron](https://media.iqads.ro/2016/05/untitled-design-99-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist FIBRA - Rusu+Bortun - The Philanthropists / Primus / Patru Maini](https://media.iqads.ro/2016/05/primus-the-philantropists-the-austrian-archduke-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist FIBRA - Next Advertising - Drunk GPS / Romanian Traffic Police / Romanian Traffic Police](https://media.iqads.ro/2016/05/next-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist FIBRA - Spider Group - Casa di Peroni / Peroni Nastro Azzurro / Ursus Breweries](https://media.iqads.ro/2016/05/untitled-design-952-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist FIBRA - GMP Group - The Good Dogcatcher / Four Paws, Vier Pfoten / Four Paws Romania](https://media.iqads.ro/2016/05/untitled-design-90-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist FIBRA - Kubis Interactive - Grolsch - The Comeback Project / Grolsch / Ursus Breweries](https://media.iqads.ro/2016/05/untitled-design-89-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist FIBRA - Digital Star - Of Corso Summer Hit / Corso / Macromex](https://media.iqads.ro/2016/05/untitled-design-88-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist FIBRA - Inspirational Filmmaking - Provocare la Fericire / LifeCare / LifeCare](https://media.iqads.ro/2016/05/untitled-design-87-cover-410.jpg)
![[Premiile FIBRA #1] Special FIBRA - Young Minds - ANDCO - Analysis Network Diagrams from Communism / &CO / The University of Bucharest](https://media.iqads.ro/2016/05/fibra-andco-07-cover-410.jpg)
![[Premiile FIBRA #1] Bronze FIBRA - MullenLowe Profero - Take Leutu for a walk / ING Card Complet / ING Bank](https://media.iqads.ro/2016/05/untitled-design-5-cover-410.jpg)
![[Premiile FIBRA #1] Bronze FIBRA - Next Advertising - We're Cutting Off The Gas / Carbocit / Biofarm](https://media.iqads.ro/2016/05/untitled-design-4-cover-410.jpg)
![[Premiile FIBRA #1] Bronze FIBRA - Kubis Interactive - Dove - Real Beauty is You / Dove / Unilever](https://media.iqads.ro/2016/05/untitled-design-76-cover-410.jpg)
![[Premiile FIBRA #1] Bronze FIBRA - Geometry Global - Read a tree / Elefant.ro / Elefant.ro](https://media.iqads.ro/2016/05/untitled-design-73-cover-410.jpg)
![[Premiile FIBRA #1] Bronze FIBRA - Kort Design - Company ReDesign / Minus22 / Minus22](https://media.iqads.ro/2016/05/untitled-design-71-cover-410.jpg)
![[Premiile FIBRA #1] Bronze FIBRA - Argo - Doamne Fereste / Doamne Fereste / Argo Strategy](https://media.iqads.ro/2016/05/untitled-design-70-cover-410.jpg)
![[Premiile FIBRA #1] Bronze FIBRA - Goa Network - Asphalt Freaks - Reflective Stikers / Asphalt Freaks / Asphalt Freaks](https://media.iqads.ro/2016/05/untitled-design-63-cover-410.jpg)
![[Premiile FIBRA #1] Bronze FIBRA - FCB Bucharest - Write for beer / Staropramen / Molsoncoors Romania](https://media.iqads.ro/2016/05/untitled-design-61-cover-410.jpg)
![[Premiile FIBRA #1] Bronze FIBRA - FCB Bucharest - The Interactive Music Box / George Enescu Music Festival / Baneasa Shopping City](https://media.iqads.ro/2016/05/untitled-design-60-cover-410.jpg)
