Oamenii sau piata pentru care este facuta o anumita campanie de advertising, de obicei este definite demografic, de exemplu, barbate 18-34, casnice(vezi: Target Audience Population).
The people or market that an advertising campaign is designed to reach, most typically defined demographically, eg. men 18-34, housewives, etc. (see Target Audience Population).


![[Premiile FIBRA #1] Bronze FIBRA - DDB Romania - I am a peasant / Biz Magazine / Biz](https://media.iqads.ro/2016/05/untitled-design-57-cover-410.jpg)
![[Premiile FIBRA #1] Silver FIBRA - Publicis - Pegas Urban Color - Pegas - Pegas](https://media.iqads.ro/2016/05/untitled-design-51-cover-410.jpg)
![[Premiile FIBRA #1] Silver FIBRA - Publicis - Street View Test - Automobil Club Roman - Automobil Club Roman](https://media.iqads.ro/2016/05/untitled-design-50-cover-410.jpg)
![[Premiile FIBRA #1] Silver FIBRA - Publicis - Internet of the People - Pegas - Pegas](https://media.iqads.ro/2016/05/untitled-design-49-cover-410.jpg)
![[Premiile FIBRA #1] Silver FIBRA - Leo Burnett - The Camouflaged 12th Player - Bergenbier - Molson Coors](https://media.iqads.ro/2016/05/untitled-design-47-cover-410.jpg)
![[Premiile FIBRA #1] Silver FIBRA - Publicis - #seatbeltb00bing / Seatbelt PSA / Automobil Club Roman](https://media.iqads.ro/2016/05/untitled-design-38-cover-410.jpg)
![[Premiile FIBRA #1] Gold FIBRA - Jazz Communication - A voice for songbirds #saveoursongbirds / SOR (Romanian Ornithological Society) / SOR](https://media.iqads.ro/2016/05/untitled-design-35-cover-410.jpg)
![[Premiile FIBRA #1] Gold FIBRA - Leo Burnett - Come and Vote / Asociatia Pro Democratia / Asociatia Pro Democratia](https://media.iqads.ro/2016/05/untitled-design-34-cover-410.jpg)
![[Premiile FIBRA #1] Gold FIBRA - Geometry Global - The RGB News / Antena 1 / Antena 1](https://media.iqads.ro/2016/05/untitled-design-32-cover-410.jpg)
![[Premiile FIBRA #1] Gold FIBRA - Propaganda - Mirabilis Machina / Mirabilis Machina / Vincon Romania](https://media.iqads.ro/2016/05/41-cover-410.jpg)
![[Premiile FIBRA #1] Gold FIBRA - Publicis - Story Fresheners / Dacia / Dacia](https://media.iqads.ro/2016/05/untitled-design-27-cover-410.jpg)
![[Premiile FIBRA #1] Gold FIBRA - Publicis - Shop like a Jedi / Star Wars and Carrefour / Carrefour](https://media.iqads.ro/2016/05/untitled-design-25-cover-410.jpg)
![[Premiile FIBRA #1] Gold FIBRA / Cohn & Jansen JWT - Purity Test / Aqua Carpatica / Valvis Holding](https://media.iqads.ro/2016/05/untitled-design-2-cover-410.jpg)
![[Premiile FIBRA #1] Gold FIBRA - GMP Group - Misspellings On Sale / Westwood / DOMO](https://media.iqads.ro/2016/05/untitled-design-22-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist - Leo Burnett - Michael the Brave / Asociatia Pro Democratia / Asociatia Pro Democratia](https://media.iqads.ro/2016/05/untitled-design-19-cover-410.jpg)
![[Premiile FIBRA #1] Silver & Bronze FIBRA / Publicis / Main Theme / Star Wars & Carrefour / Carrefour](https://media.iqads.ro/2016/05/untitled-design-18-cover-410.jpg)
![[Premiile FIBRA #1] Shortlist - Next Advertising - Excuses / Romanian Traffic Police / Romanian Traffic Police](https://media.iqads.ro/2016/05/board-excuses-cover-410.jpg)
![[Premiile FIBRA #1] Silver FIBRA / Leo Burnett - Stephen The Great / Asociatia Pro Democratia / Asociatia Pro Democratia](https://media.iqads.ro/2016/05/come-and-vote-main-board-cover-410.jpg)
![[Conferintele FIBRA] Seminar Starcom MediaVest Group: Content is the King, Consumer is the Storyteller - cand consumatorul scrie briefuri, iar brandurile le transforma in storytelling](https://media.iqads.ro/2016/05/collage1-cover-410.jpg)

















