Rezultate cautare
[FIBRA#2 Jury] Casey Bird (Freelance Conceptual Writer): My preferred work is one that finds its way into your life without it being too invasive
[FIBRA#2 Jury] Jussi Pekkala (hasan & partners): When I was 10, I wanted to be a flight captain. But then I realised I was afraid of heights. Working in the creative industry is exactly the same
[FIBRA #2 Jury] Soomean Chang (Freelance Creative Director): I see myself coming back to work in an agency that's focused on digital or tech. Both areas are seeing some exciting times
A teaser on Creativity by Jacelyn Swenson presented by Ursus. “Everyone is creative in different ways. It's important to provide them the space and support they need to nurture their creativity”
[FIBRA#2 Jury] Aitor Borras (apple tree communications): We can talk about the numerical results of a campaign, about the ROI or whatever you want. But I need more
A teaser on Creativity by Adrian Botan presented by Ursus. “Creativity is courage. It means to make something new. You have to take the risk of being ridiculous. To be rejected and to fail”
[FIBRA#2 Jury] Howard Finkelstein (Wieden + Kennedy New York): Award shows are great, but it’s another thing entirely to be recognized by people who don’t care a lick about advertising
A teaser on Creativity by Shun Matsuzaka presented by Ursus. “Creativity is a lifetime subject to learn and improve. I make robots and AIs to enhance creativity, not to replace it”
A teaser on Creativity by Bechara Mouzannar presented by Ursus. “A few branded campaigns impacted society so positively that these brands became landmarks in the people's lives”
A teaser on Creativity by Marco Cremona presented by Ursus. “Succeeding in advertising without studying is like trying to play the piano without knowing the notes: it can be done but it requires pure genius”
[FIBRA#2 Jury] Till Eckel (Jung von Matt): Be calm and focus on having ideas. No matter what the marcom industry happens to be talking about at the moment
[FIBRA#2 Jury] Levan Lepsveridze (Leavingstone): I believe agencies in developing countries have much better chances at persuading clients to take risky steps
[FIBRA#2 Jury] Casey Rand (Droga5): Hopefully we'll all come away feeling inspired and have a fire lit under our asses to do better work. That's the main value in award shows
[Strategul si juniorii] Dimitris Tsoutsos (McCann Worldgroup Romania): Usually the ones who come from outside the industry add value to the agency
10 ani de Vola. Matei Psatta: "Biletele de avion si citybreak-urile sunt Coca Cola-ul nostru. Sprite-ul e serviciul Local Escapes"














![[Case Study] Jazz Communication - Provident - "When it matters to you"](https://media.iqads.ro/2017/07/provi-cover-410.jpg)









