Individ care are responsabilitatea de a planifica si a coordona activitatile de marketing ale unei firme legate de un singur brand.
An individual given responsibility for planning and co-ordinating the firm's marketing activities related to a single brand.
![[Case Study] Brandfusion – Intermobili, consolidarea unui brand de e-commerce cu mobilier](https://media.iqads.ro/2024/12/asset-1-cover-410.jpg)
