Castigatorii celei de-a opta editii Effie Awards Romania sunt:
GRAND EFFIE
WINNER
Campanie: Every change helps
Brand: Dedeman
Agentie: McCann Erickson
FOOD PRODUCTS I
Silver
Campanie: The Ladybug
Brand: Raraul
Agentie: BrandTailors
Campanie: Made by Nature, Laboured by Man
Campanie: Cow Entertainers
Brand: Milka
Agentie: Ogilvy&Mather Romania
NON-FOOD PRODUCTS
Bronze
Campanie: Kidnappings
Brand: Lenor Parfumelle
Agentie: Leo Burnett&Target Romania
Silver
Campanie: The dream of the moth
Brand: Aroxol
Agentie: Bridge Communication
Campanie: True Football
Brand: Timisoreana
Agentie: GMP Advertising & Webstyler
Gold
Campanie: Values Standing the test of time
Brand: Timisoreana
Agentie: GMP Advertising
NON-ALCOHOLIC BEVERAGES
Silver
Campanie: Fruits love Granini
Brand: Granini
Agentie: Publicis Romania
DURABLES
Bronze
Campanie: Agent Dacia Avantaj
Brand: Dacia
Agentie: Graffiti BBDO
Silver
Campanie: Hitchhiker
Brand: Renault Fluence
Agentie: Publicis Romania
RETAIL
Gold
Campanie: Every change helps
Brand: Dedeman
Agentie: McCann Erickson
FINANCIAL SERVICES
Bronze
Campanie: ING. Dreamt and done
Brand: ING Bank
Agentie: CAP
Campanie: The Practic Loan from BT
Brand: Banca Transilvania
Agentie: Next Advertising
Campanie: Happiness
Brand: Millennium Bank
Agentie: Ogilvy&Mather Romania
Silver
Campanie: Get Confidence from Raiffeisen Leasing
Brand: Raiffeisen Leasing
Agentie: GAV
Gold
Campanie: House Insurance
Brand: Groupama Insurance
Agentie: Leo Burnett&Target Romania
NON-PROFIT/ PRO-BONO, PUBLIC SERVICE CAMPANIES
Bronze
Campanie: Upgraded City
Brand: British American Tobacco
Agentie: Graffiti BBDO
Silver
Campanie: Angels among us
Brand: Fundatia pentru Smurd
Inscris de: Cohn&Jansen in numele Scala JWT
Gold
Campanie: Don't ignore me
Brand: Salveaza Vieti
Agentie: Graffiti BBDO
TELECOMMUNICATIONS VOICE OFFERS
Silver
Campanie: Telcu Family 3D Voce
Brand: Romtelecom Voce
Agentie: Graffiti BBDO
TELECOMMUNICATIONS INTERNET & DATA
Bronze
Campanie: Telcu Family 3D Clicknet
Brand: Romtelecom Clicknet
Agentie: Graffiti BBDO
Gold
Campanie: The Wedding
Brand: Vodafone
Agentie: McCann Erickson
OTHERS
Bronze
Campanie: Destinations
Brand: Tarom
Agentie: OgilvyOne
Silver
Campanie: Injectors Jam Session
Brand: Efix
Agentie: Odyssey Communication
RENAISSANCE
Bronze
Campanie: A legendary U-turn: Bucegi beer
Brand: Bucegi
Agentie: Sister&Co
NEW PRODUCT OR SERVICE INTRODUCTIONS
Bronze
Campanie: The purest water in the world
Brand: Aqua Carpatica
Agentie: Cohn&Jansen JWT
Silver
Campanie: Mic.ro Store Keeper
Brand: Mic.ro
Agentie: Odyssey Communication
SUSTAINED SUCCESS
Silver
Campanie: Our Bank
Brand: CEC Bank
Agentie: Papaya Advertising
Gold
Campanie: The Story Goes on
Brand: Timisoreana
Agentie: GMP Advertising
Campanie: How about it?
Brand: Savana
Agentie: Papaya Advertising
SHOPPER MARKETING
Silver
Campanie: Male Campanie
Brand: P&G Multibrand
Agentie: Grey Worldwide Romania
MEDIA EFFICIENCY
Silver
Campanie: American Rom
Brand: Rom
Agentie: McCann World Group Romania
Campanie: True Football
Brand: Timisoreana
Agentie: GMP Advertising & Webstyler
Second Agency: Webstyler
Gold
Campanie: Injectors Jam Session
Brand: Efix
Agentie: Odyssey Communication
Comentarii
Pentru a comenta, te poti loga cu